Marketing & Content Coordinator (AEDA)

• A role where you drive outcomes and shape how people experience Adelaide.

• Full time, fixed term parental leave cover until February 2027

• $94,283 + 12% superannuation

About the Opportunity

Help shape the way the world sees Adelaide City and North Adelaide!

As part of the Adelaide Economic Development Agency’s (AEDA) dynamic Marketing team you’ll play a key role in bringing the Experience Adelaide brand – our consumer-facing platform that inspires people to visit, dine, shop and spend time in the city to life.

In this hands-on role as the Marketing and Content Coordinator, you’ll create contemporary and engaging content for social media, blogs, email marketing, and digital channels. Your work will help Adelaide feel exciting, discoverable and full of life, while supporting the delivery of both the 2024/25 - 2028/29 AEDA Strategic Plan and the 2025/26 Business Plan and Budget.

Day to day, you will:

• Collaborate across AEDA and City of Adelaide teams to support major events, retail campaigns and city activations
• Stay across what’s on in the city and jump on timely content opportunities
• Manage social media accounts and drive engagement across all digital platforms
• Write and publish blogs that support visitation and discovery
• Support eDM planning, content, and delivery of the weekly consumer newsletter
• Develop content calendars that hero city events and businesses and strengthen the AEDA and Experience Adelaide brand
• Work with the internal Graphic Designer and independently produce creative assets as required
• Maintain website content to ensure listings, blogs and pages remain fresh and accurate
• Brief and coordinate content creators, photographers and suppliers
• Ensure all content is delivered on time, on brand, and backed by data-driven insights.

If you’re a proactive Marketing and Content Coordinator who is energised by storytelling and creating great content, has a strong eye for detail, stays on top of digital trends, and enjoys working in a collaborative, fast-moving environment – this role offers you the perfect platform to make an impact by connecting people with what’s going on in the city. 

To view the position description, please click here.

About You

To be successful in this role you will have:

• Excellent web writing skills and a creative flair for producing high-quality, engaging content.
• Ability to produce content that adheres to overarching strategic brand guidelines (eg. tone, style and language).
• Search engine optimisation (SEO) skills to ensure that all website content is optimised for discovery
• Demonstrated experience in implementing end-to-end marketing and communications plans for varied audiences and channels – with a customer-centric approach.
• Demonstrated experience editing and producing website content at scale using a content management system (CMS) such as Craft or WordPress.
• Demonstrated experience in email marketing and the use of a CRM platform, such as HubSpot
• Proven experience in leading small projects and delivering them to budget, on time and to quality standards.
• Demonstrated ability to build positive relationships, consult and communicate across all stakeholder groups, both verbally and in writing

About Us

Located in the geographic heart of Kaurna Country, the City of Adelaide celebrates its cultural heritage, unique natural surrounds and structures its footprint in a way that allows it to adapt to the changing needs of the community and a dynamic global landscape. Our focus is on our community’s wellbeing and quality of life - investing in city improvements and on future planning, so we continue to design a liveable city where future generations can continue to live authentic and meaningful lives. This is an exciting opportunity to join our team and be a bigger part of our amazing city!

The role of Adelaide Economic Development Agency (AEDA), a City of Adelaide (CoA) subsidiary, is to accelerate economic growth in the CoA by attracting investment and supporting businesses, growing the visitor economy, supporting residential growth, growing an annual events calendar and marketing the city as a whole.

For Further Enquiries & How to Apply

All enquiries regarding this position will remain private and confidential and can be directed to Jessica Jellett on 08 8203 7543.

Please submit a Resume and a Cover Letter expressing the skills, experience and qualities you can bring to this position addressed to Jessica Jellett, Marketing Business Partner, AEDA.

Please review the position description prior to submitting an application by following the prompts to apply.

For more information about what it’s like to work for the City of Adelaide, including the benefits, please visit www.cityofadelaide.com.au/careers

Applications close at 11.59pm, 18 January 2026.

Please be advised this is a full-time fixed term parental leave cover role until February 2027 with a starting salary at the Level 5 classification commencing at $94,283  + 12% superannuation.

As part of the recruitment process candidates will be required to undertake a National Police Check.

We continue to work hard to ensure our recruitment process is safe for people of diverse backgrounds.

Please note, applications received via the email address below will not be considered. We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment process and supportive workplace. Our commitment to inclusivity means we welcome applications from Aboriginal and Torres Strait Islander peoples, people with disabilities, and candidates from with a range of lived experiences. If you require assistance with our recruitment process, you are more than welcome to connect with our People Services team on (08) 8203 7333 recruitment@cityofadelaide.com.au